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GO bar
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Trainers Sam and Snez

Our high quality protein range offers you a healthier choice that can help you get the protein you need throughout the day. Whether you’re at home or out and about, on the go; be it breakfast or an after dinner treat, try one of our products today.

Make the switch to the healthy choice, today! Find 28GO protein-powered range at your local Chemist Warehouse & Woolworths.

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FREE TRIAL

of Sam Wood’s
home fitness
programme

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Switch to our 28GO protein-powered range and get your 7 day FREE trial now

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Protein Bars

Choose the 5-Star Health Rated healthier option and get the protein you need on the go, anywhere.

28GO bar range 5 star health rating
high protein collagen

Protein Powders

Enjoy as a shake on its own, or boost your smoothies and breakfast bowls to get the protein you need to support muscle health and recovery.

Protein Water

Quench your thirst while you get your daily boost of protein with the added glow benefits of these fruity drinks to support muscle health and recovery.

protein water with collagen image
high protein collagen

Protein + Collagen

Get ready to enjoy the benefits of protein and collagen. Easy to make, easy to enjoy.

Protein Indulgence

Satisfy cravings, the healthy way. Treat yourself with 5 Star Health Rated guilt-free goodness.

high protein chocolate mug cake 4 star health rating
Protein super greens

Super Greens

Daily Superfood Fix

Daily Superfood fix

Feel the benefits of probiotics and over 20 vitamins and minerals. Simply add to a shake or any meal.

“This is a better choice of snack!”

Sam making 28GO product

“This is a better choice!”

Health & Fitness expert, Celebrity Trainer, Author and founder of New Zealand's newest online training and nutrition program, 28 by Sam Wood, Sam knows how to keep things simple and relatable for people to achieve a healthy lifestyle whilst juggling multiple commitments. When it comes to nutrition, he has built a long-standing reputation around being able to explain what works and just as importantly, what doesn’t.

Are you getting enough protein daily?

Protein is an important part of maintaining a healthy diet. If you are wondering how much protein you need to support your health and fitness goals, look no further.

Our protein calculator is here to help. No one body is the same, which means the right amount of protein varies from person to person, your intake will also depend on factors like your activity level and fitness objectives.

To get started, simply input some basic information, and our calculator will provide you with a personalised protein recommendation.

Elevate your health & wellbeing today, with 28GO!

If you are new to protein supplements, then you have come to the right place. Health & Fitness expert, Sam Wood, and friends share their knowledge about all things protein and how you too can live a healthier lifestyle.